How are Breakers different, what is special, and what’s next?Updated 2 years ago
How are they different?
Lucy Breakers are different from our other Lucy products, like Lucy Gum and Lozenges in a few key ways.
First, our Breakers contain 4mg and 8mg of nicotine per pouch, which is twice the strength of our other products. Now, keep in mind that not all nicotine delivery is created equal. Some 8mg pouch users might find that the pouch feels more than, or less than, twice as strong as our 4mg Gum and Lozenge products. It all depends on how much you move the pouch around, how much saliva is in your mouth, and what you’ve eaten or drank recently. So your mileage may vary here. If you know that you are sensitive to nicotine, you might want to try our 4mg Breakers or our 2mg Gum.
Second, these pouches do not need to be chewed like the Lucy Gum. There’s no chewing at all, just parking. Just pop a pouch into your mouth, pop the breaker inside for more flavor, and then let the pouch rest in your gum line as long as you like.
Lastly, many customers report that our Breakers are less spicy, or create less of a burning sensation than our lozenges. This is entirely subjective, but it’s worth noting that, if you didn’t like our Lozenges, you may still want to try out pouches and see if they are a better fit for your needs. And remember, Lucy Nicotine Lozenges are the only Lucy product that is approved for smoking cessation by the FDA, so if you’re a smoker who’s looking to quit, please use our Lozenges.
What’s special about Breakers?
When we decided to make a pouch product, we wanted to create something that would be substantially different from the competition. Nicotine pouches have been around for years, but most of the “innovation” has been in the form of different flavors and strengths. We took this as a challenge and decided to include a flavor capsule in each pouch that would contain liquid flavoring to ensure that each pouch would instantly be moist and flavorful as soon as you started using it. No more dusty pouches drying out your mouth or making you cough, these pouches are different. They taste great and the flavor lasts much longer because of how much liquid we pack into each flavor capsule. Ultimately, you really just have to try it to understand how different it is from other pouches. You can purchase a trio by following this link.
What’s next?
This is just a small project for us at the moment. We’re trying lots of new ideas and really think we’ve created something that you will love! We want to deliver the best product possible and that means offering different flavors, strengths, and form factors. We have a bunch of interesting directions that we are thinking about taking this product so thank you for giving it a try!